| Por Categoría |
Inversión |
| TELEFONIA |
931,501.60 |
| INSTITUCIONES BANCARIAS |
721,827.50 |
| CERVEZAS |
517,716.20 |
| MEDIOS ELECTRONICOS |
372,213.90 |
| CAMPANAS ESTATALES |
325,872.10 |
| UNIVERSIDADES |
263,266.00 |
| CENTROS COMERCIALES |
238,248.40 |
| PANADERIA Y PASTELERIA |
205,015.60 |
| FARMACIAS Y DROGUERIAS |
187,583.70 |
| COM VESTUARIO Y CALZADOS |
185,174.60 |
| Por Marca |
Inversión |
| CLARO |
525,481.90 |
| MOVISTAR |
343,343.90 |
| BCO CREDITO |
283,110.40 |
| CABLE MAGICO |
259,407.60 |
| BCO INTERBANK |
188,357.70 |
| MALL AVENTURA PLAZA |
179,100.40 |
| PILSEN CALLAO |
166,900.40 |
| OSINERGMIN |
147,389.10 |
| DONOFRIO |
142,559.10 |
| CRISTAL |
138,181.90 |
| Por Agencia |
Inversión |
| INITIATIVE GROUP |
1,251,664.70 |
| MINDSHARE |
1,128,522.60 |
| STARCOM |
496,773.20 |
| MPG |
381,489.50 |
| UNIVERSAL MCCANN |
259,184.00 |
| CAUSA MEDIA |
229,083.60 |
| PUBLICIS GROUPE MEDIA PERU SAC |
187,362.70 |
| OMG |
160,715.40 |
| THE MEDIA EDGE |
113,130.60 |
| CENTRAL MEDIA |
108,292.50 |
|
