| CATEGORIAS |
INVERSION |
| TELEFONIA |
751,250.00 |
| MEDIOS ELECTRONICOS |
335,042.60 |
| EVENTOS PUBLICOS |
187,524.60 |
| MEDIOS IMPRESOS |
180,601.80 |
| SEGUROS Y REASEGUROS |
148,066.70 |
| TELEVENTAS Y LINEA 0-800 |
132,828.00 |
| RESTAURANTES Y AFINES |
130,161.90 |
| CAMPANAS ESTATALES |
125,080.80 |
| ENSEÑANZA DE IDIOMAS |
124,646.70 |
| FARMACIA Y DROGUERIAS |
123,699.30 |
| MARCAS |
INVERSION |
| MOVISTAR |
442,400.00 |
| CLARO |
182,345.80 |
| CIFRUT |
119,784.70 |
| SPEEDY |
113,823.00 |
| FRECUENCIA LATINA |
109,708.10 |
| COSTEÑO |
104,090.70 |
| BCO CREDITO |
101,416.80 |
| LA POSITIVA |
91,745.10 |
| PILSEN CALLAO |
82,842.10 |
| NEXTEL. |
74,301.20 |
| CENTRAL DE MEDIOS |
INVERSION |
| MINDSHARE |
1,050,428.60 |
| INITIATIVE GROUP |
628,229.80 |
| STARCOM |
191,925.00 |
| OMG |
181,341.30 |
| THE MEDIA EDGE |
145,487.00 |
| CAUSA MEDIA |
140,396.00 |
| UNIVERSAL MCCANN ERICKSON |
123,895.10 |
| LATINA COMMUNICATIONS GROUP |
101,036.50 |
| GCG PERU |
100,335.10 |
| MPG |
75,703.70 |
|
|
