| CATEGORIAS |
INVERSION |
| CERVEZAS |
622,471.50 |
| TELEFONIA |
527,455.50 |
| MEDIOS ELECTRONICOS |
435,763.40 |
| EVENTOS PUBLICOS |
266,451.80 |
| CAMPAÑAS ESTATALES |
189,284.60 |
| UNIVERSIDADES |
180,478.60 |
| INSTITUCIONES BANCARIAS |
168,144.10 |
| MEDIOS IMPRESOS |
145,757.80 |
| FARMACIAS Y DROGUERIAS |
141,616.90 |
| SEGUROS Y REASEGUROS |
124,474.10 |
| MARCAS |
INVERSION |
| CRISTAL |
392,863.80 |
| MOVISTAR |
192,512.50 |
| CLARO |
284,399.70 |
| FRECUENCIA LATINA |
165,442.50 |
| PILSEN CALLAO |
114,053.30 |
| NEXTEL |
101,769.10 |
| COSTEÑO |
76,194.10 |
| SCOTIABANK |
74,194.70 |
| BRAHMA |
72,963.40 |
| CRIADORES CABALLOS DE PASO |
72,470.50 |
| AGENCIAS |
INVERSION |
| INITIATIVE GROUP |
1,030,934.90 |
| MINDSHARE |
743,457.80 |
| STARCOM |
240,089.60 |
| CENTRAL MEDIA |
156,779.80 |
| OMG |
139,945.40 |
| THE MEDIA EDGE |
138,964.50 |
| MPG |
104,812.10 |
| GCG PERU |
98,272.70 |
| PLANNER |
79,578.50 |
| OPTIMEDIA PERU S.A.C. |
78,685.70 |
|
|