| Categorías |
Inversión |
| TELEFONIA |
335,302.60 |
| GREMIOS Y ASOCIACIONES |
282,113.00 |
| INSTITUCIONES BANCARIAS |
264,555.70 |
| MEDIOS IMPRESOS |
201,150.90 |
| MEDIOS ELECTRONICOS |
196,407.40 |
| CERVEZAS |
161,350.90 |
| UNIVERSIDADES |
149,704.30 |
| EVENTOS PUBLICOS |
147,307.70 |
| DETERGENTE PARA ROPA |
131,923.10 |
| CAMPANAS ASISTENCIA SOCIAL |
109,859.70 |
| Marcas |
Inversión |
| COMITE RADIOS |
246,238.30 |
| TELEFONICA |
171,689.90 |
| BCO CREDITO |
150,275.80 |
| CLARO |
139,318.20 |
| SCOTIABANK |
115,644.30 |
| CRISTAL |
79,434.60 |
| PILSEN |
71,225.90 |
| OPAL |
67,650.20 |
| FRECUENCIA LAT |
65,033.20 |
| EXPRESO |
64,779.50 |
| Agencias |
Inversión |
| MINDSHARE |
586,769.70 |
| STARCOM |
479,052.70 |
| INITIATIVE GROUP |
341,722.50 |
| CAUSA MEDIA |
301,745.80 |
| OMD PERU |
184,400.50 |
| GCG PERU |
144,136.90 |
| THE MEDIA EDGE |
132,564.00 |
| OPTIMEDIA PERU S.A.C |
126,368.50 |
| EURO RSCG |
98,217.80 |
| UNIVERSAL MCCANN ERICKSON |
84,220.50 |
|
|
