| POR CATEGORIA |
INVERSION |
| INSTITUCIONES BANCARIAS |
514,904.80 |
| TELEFONIA |
486,834.70 |
| MEDIOS ELECTRONICOS |
317,363.30 |
| CAMPANAS ESTATALES |
290,341.80 |
| CAMPANAS ASISTENCIA SOCIAL |
263,243.10 |
| CERVEZAS |
237,214.30 |
| EVENTOS PUBLICOS |
201,931.70 |
| UNIVERSIDADES |
200,872.40 |
| GREMIOS Y ASOCIACIONES |
200,489.30 |
| MEDIOS IMPRESOS |
163,558.80 |
| POR MARCA |
INVERSION |
| TELEFONICA |
253,415.70 |
| CLARO |
209,923.60 |
| MIN SALUD |
173,373.70 |
| BCO CREDITO |
154,788.60 |
| SCOTIABANK |
144,217.60 |
| ONPE |
124,839.10 |
| INST TRABAJO |
119,580.60 |
| CABLE MAGICO |
104,754.70 |
| SUNAT |
98,250.00 |
| PANAMERICANA T |
80,976.00 |
| POR AGENCIA |
INVERSION |
| MINDSHARE |
664,269.60 |
| STARCOM |
493,188.70 |
| CAUSA MEDIA |
365,252.50 |
| INITIATIVE GROUP |
343,117.80 |
| CONSULTORA PERUANA |
302,254.80 |
| OMD PERU |
169,713.00 |
| CENTRAL MEDIA |
163,248.80 |
| UNIVERSAL MCCANN ERICKSON |
161,829.10 |
| MPG |
157,160.40 |
| THE MEDIA EDGE |
151,914.10 |
|
|